Infographics For Dummies
Format: PDF / Kindle (mobi) / ePub
Create stunning infographics with this hands-on guide
Infographics For Dummies is a comprehensive guide to creating data visualization with viral appeal. Written by the founder of Infographic World, a New York City based infographic agency, and his top designers, the book focuses on the how-to of data, design, and distribution to create stunning, shareable infographics. Step-by-step instruction allows you to handle data like a pro, while creating eye-catching graphics with programs like Adobe Illustrator and Photoshop. The book walks you through the different types of infographics, explaining why they're so effective, and when they're appropriate.
Ninety percent of the information transmitted to your brain is visual, so it's important to tickle the optic nerves to get people excited about your data. Infographics do just that. Much more exciting than a spreadsheet, infographics can add humor, interest, and flash while imparting real information. Putting your data in graphic form makes it more likely to be shared via Twitter, Facebook, Pinterest, and other social media sites, and the visual interest makes it less likely to be ignored. Infographics For Dummies provides a tried-and-true method for creating infographics that tell a story and get people excited. Topics include:
Talking to clients about the data
Discovering trends, outliers, and patterns
Designing with mood boards and wireframes
Launching and promoting your infographic
The book, written by Justin Beegel, MBA, founder of Infographic World, Inc., describes the elements of a successful infographic, and stresses the must-have ingredients that get your data noticed. Humans are visual creatures, telling stories in a visual way. In today's world filled with data and messaging, an infographic is one of the best ways to get your point across.
writing large blocks of text, break out important elements into bullet points. Like this one. ✓ Transitional elements: Use your visual design to create transitions instead of writing them out. For example, arrows are an obvious but effective way of guiding a reader through an infographic. ✓ Focused, streamlined design: Edit relentlessly. Ask yourself whether every piece of your infographic is necessary and effective. If it’s not, cut it. Desired impact The flow of your graphic strongly
Will the infographic be top-heavy? Boring in the middle? Lacking an ending punch? Maybe your wireframe seems light on details, which is a clue that the graphic is light on substance and might need some more research. A good wireframe also doesn’t give too much away; you don’t want to hamstring yourself or another designer by committing too heavily to a specific visual scheme. If your infographic is being created for a client, the wireframe process is vital. Your client might want to have some
doesn’t help you make your point, get rid of it. Your readers will appreciate a tightly focused infographic that tells them only what they need to know to understand the point. Make sure the body of the graphic supports and is supported by the title and intro. At the top of the graphic, you introduce the topic; but the middle of the infographic is all about proving your point. One major benefit of using a traditional, vertical arrangement of an infographic is that you can easily lead the
the latest unemployment figures, may not need illustration. But in general, the relationship between those elements is what ultimately creates your style as an infographic artist. The key to styling a graphic is to make it attractive to look at while not distracting from the information. Graphics have to be legible and compelling. The reader has to want to read the graphic and get your desired message. So, again, simple rules can make your graphics more effective and more attractive. The red,
the Pathfinder tool to “add” those two shapes together, “subtract” one from the other, or just cut them into separate parts. Start by choosing Window➪Pathfinder. The dialog box that opens has several different pictograms of the actions that it can perform. The top row — Shape Modes — are live effects: that is, you can position one shape over another, click the “action” of choice, and still move and adjust the individual shapes at will. When the shapes are where you want them to be, click the