Letterwork: Creative Letterforms in Graphic Design
Format: PDF / Kindle (mobi) / ePub
This text brings the interest of the graphic designer and the lettering artist together by detailing the potential of original type in graphic design. Designers are increasingly aware of the basic skills of their profession and the originality they can bring. Drawing on packaging, sinage, poster, layout and jacket designs for example, this book shows how professionals from around the world have commissioned, invented or adapted letterforms influenced by cultures as diverse as Arabic and Japanese to create something new. Letter-making techniques are illustrated and explained such as painting, engraving, cutting, tearing, scratching, collage, stamping, photocopying, faxing, airbrush and computer generation. The book also gives guidance on basic tools and techniques, the principles of letterform and how to commission work from lettering artists, along with lists of contact addresses.
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through colour and the use of variable when stamping wooden blocks on the pressure the paper. AND DESIGN Hans Schmidt, Baden Hard, LETTERING Germany Lettering as Image Magazines & books Directory The abstract qualities of letterforms can be used to produce decorative elements in books and magazines Medieval illuminated manuscripts often relied on decorated sometimes covering initials, entire pages, for ornament; these ornaments also served to identify important divisions in
exhibition by the Japanese artist Damoto. They were designed by Shin Matsunaga of Tokyo and cut from self-adhesive equipped are not produce Perspex Letter is simple and can be fairly This T was assembled effect on cut and in perspex by attempted, on a smaller the Tokyo-based lettering scale then represented here artist of course, by anyone with basic do-it-yourself skills. Takenobu Igarashi is known pieces, on cast cement facades high-tech engineering. Plastic and
Fibreboard letters Fiedler, Jane Katsui, Mitsuo 76 131. 133 Koeweiden. Jacques 63.70 Film 75 ,95, 141 Film-cut letters Fine prints 49. 38, 65, 108, 137 Kindersley, Richard 31 73, 130, 133 52. 87. 117 Korean calligraphy 14 Kurlansky, Mervyn 121. 131 Leaflets 36-37, 60-61, 105, 113, 115 Foil-blocked letters 136 Fontographer Found 119, 137 Tony 53 letters 17, 49, 121, 131, 148 12, 30, 33, 134 Forster, Friedman, Liz Lee, Maylin 20 Legibility 17 25-29 35 69 77 99 101
independent graphic and typeface designer. In 1990 he co-founded Postscript typefaces. member of ATYPI, The Foundry He the to design and distribute their teaches and lectures internationally and Type Directors Club of New is a York, Letter Exchange and the Society of Typographic Designers. ISBN 0-7148-2909-9 II 780714"829098 II ! PHAIDON