Reinventing Reference: How Libraries Deliver Value in the Age of Google
Format: PDF / Kindle (mobi) / ePub
Uniquely positioned to connect library users to the information they seek, and thus to the wider world, library staff who serve on the front lines of reference have both the power and responsibility to position the library as an institution that remains relevant and responsive. This collection takes a critical look at the overarching trends that affect current library policy and practice regarding the process of delivering information services, and how factors such as public policy, economics, and popular culture will continue to affect those trends in the future. Library leaders and visionaries from across the spectrum of institutions address such topics as
-The history of reference librarianship and how it relates to the current landscape
-Privacy, censorship, and reference ethics
-The effects of the born digital library user on the purpose and function of reference
-Strategic challenges for reference in the coming decade
-A reference forecast for 2025
Placing these issues in historical and cultural context, this book offers practical solutions for new paradigms of reference service for all users.
Reference Revolution Bradford, Jane T., Barbara Costello, and Robert Lenholt. 2005. “Reference Service in the Digital Age: An Analysis of Sources Used to Answer Reference Questions.” Journal of Academic Librarianship 31 (3): 263–72. doi:10.1016/j.acalib.2005.03.001. Crowley, Terence, and Thomas Childers. 1971. Information Service in Public Libraries: Two Studies. Metuchen, NJ: Scarecrow. Fox, Susannah, and Lee Rainie. 2014. “The Web at 25 in the U.S.” Pew Research Center, Internet and American
is just at the doorstep of the present. The act of writing about “the future” is well-known to be a risky business. A trope in contemporary popular culture is the refrain of “Dude, where’s . . . my jetpack?” (Arar 2012). Author John Green writes, “Imagining the future is a kind of nostalgia. . . . [Y]ou just use the future to escape Introduction the present” (Green 2005, 54). “Future-casting” seems to be a lens through which the fears and dreams of a very real “now” are projected. Fears of a
examine, hypothetically, what might happen if a middle or high school student is given a social studies assignment. For the sake of this discussion, let us assume the project is to determine the sociological impact of Native Americans teaching early Puritan settlers to grow corn. Typically, a web browser will default to Google or Bing as the search engine. Using corn as a search word, Google provides 35,800,000 links. Bing provides 277,000,000 links. The student might then try to refine the
Patterns: Raw Statistics, Analytics, Deep Data As never before, an ILS can provide rich data for assessing how the collection is being used. For example, interlibrary loan (ILL) and circulation data provide insight into what are the most underused or overused parts of the collection. Holds and material requests from other institutions reveal the strengths and weakness of a library’s collection. Knowing how a collection relates to the reference questions being asked provides a key metric in
profitably without the adoption of technological interfaces. AI systems became popularized through products like Apple’s Siri. Research via AI, “smart” engines that could learn, became deep and insightful. Software development started to change significantly around 2011 with the development of the new programming language named Dart, a brainchild of Google. It was used behind the scenes in future developments. All the while computer labs around campuses across the United States evolved even more.